New YouTube channel for pet lovers from FreemantleMedia
The production company behind The X Factor and American Idol are committed to have original, quality programming across a number of platforms. Including expanding social-media content through Facebook, Twitter and Google+.
The Pet Collective will feature original, professional produced programming that fans of Freemantle shows have become accustom to.
The channel itself will have expert opinions and advice, pet health and wellness tips. Celebrity pet lovers and real-life animal stories are set to star as part of the shows.
“FremantleMedia is a global creative powerhouse that develops brands that extend well beyond TV,” said Cécile Frot-Coutaz, CEO, FremantleMedia North America. “We’re really excited to bring our high-quality storytelling and production expertise to a subject matter like pets that is close to everyone’s hearts, and we’re proud to be delivering informative and innovative content that offers a compelling new form of engagement with international audiences.”